Biom Probiotics: Microbiome Gut Health
Biom Probiotics® is our flagship 3-in-1 2nd generation gut health product line with probiotics, prebiotics and immunobiotics.
Your gut microbiome works as a metabolic organ, promoting digestion, energy metabolism, immunity, bone metabolism, even sleep patterns and proper brain function. Our 3-in-1 probiotics made with patented Biomsify® microbiome technology has superior probiotics and prebiotics to diversify, stabilize, and balance your good gut flora.
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A Look At Alternatives
While many probiotic supplements focus on friendly bacteria, there are options to ensure youre boosting the friendly fungi that live in your gut as well.
S.boulardii lyo CNCM I-745 is commonly used around the world, though Florastor states that only their products offer this exact strain in North America. This supplement also contains lactose.
At $20$30 for a 1-month supply, Florastor is a cost-effective option, though their blend is not as comprehensive as that which is offered by BIOHM.
Other S. boulardii supplements are available, though like BIOHM, they do not specify the strain.
The Vitamin Shoppe offers their S. boulardii supplement at $24.99 for 90 capsules. Walmart offers 60 S. boulardii capsules from Now Supplements for $9.00.
Rite Aid offers another option they price 30 capsules at $8.99.
While these are cost-effective options, remember youll have to add other supplements to your regimen to match the more comprehensive blend offered in BIOHM products.
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Biohm Womens Balanced Probiotic 30b Cfu Reduce Bloating Reduce Gas Improve Gut Function Natural Digestive Enzymes Immune Health Shelf Stable Clinically Studied Non
- Womens Balanced Probiotic 30B CFUs offers a 4 in 1 probiotic specifically made for women in just one capsule a day. Our shelf stable probiotic is designed to support a womans microbiome with a high count of specific probiotic strains including L. reuteri and L. rhamnosus to support womens digestive, immune system, urinary tract and vaginal health.
- Womens Balanced Probiotic promotes vaginal and urinary tract health as well as providing digestive and immune system support. Maintaining a healthy bacterial balance promotes vaginal and urinary tract health.
- High-potency probiotic formula containing a proprietary blend featuring nine probiotic strains providing meaningful vaginal and urinary tract health support.
Dr Tobias Deep Immune Probiotic & Prebiotic 44 Billion Cfus Supports A Healthy Gut And No Refrigeration Needed
- DUAL BENEFIT: 4.4 Billion CFU* probiotics formulated with prebiotics – the ultimate combination for healthy digestion.
- ADVANCED FORMULATION: Made with advanced spore-forming strains that withstand stomach acid and release in the intestine for better absorption.
- ESSENTIAL FOR GUT HEALTH: Probiotics made with built-in prebiotics, essential for your gut health and immune system .
- NO REFRIGERATION NEEDED: Our probiotic strain doesn’t require refrigeration.
- THIRD-PARTY TESTED FACILITY: For product purity, effectiveness, ingredient safety, nutritional value and label accuracy. The highest standard guaranteed.
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Navigating Red Tape In A Heavily Regulated Industry
Felix: In terms of marketing, I can see how making certain claims or assertions are helpful, but I can also see how that invites some scrutiny. How do you balance that?
Afif: As a rule of thumb, you just have to feel very comfortable with what you’re doing. Sometimes when people get in troubleand I hear this all the timeyou’ll hear people say, “I don’t understand why I can’t say this, I see these other guys over here making a similar claim.” The reality is, dietary supplements, most over the counter products, and even cosmetics, are all regulated by the FDA.
You don’t have to get pre-approval by the FDA. A lot of times people will make pretty wild claims, and they’ll get away with it until they don’t. You know what I mean? Anytime I’m talking to a young entrepreneur who’s thinking about the space, I say, Listen, push the envelope at your own risk, but it is a risk for two reasons. One, the FDA, but more importantly, if you are trying to ultimately sell your business, or you’re trying to raise investor capital, that’s an enormous turnoff to investors if they look at your claimsyou don’t have the science to back this up. You’re basically building a toxic business. From day one, I always say, do things properly. Before we even launched, I had a law firm opine on our claims so that we felt very comfortable if we went down a certain road with how we were trying to market the product that we felt was within the rules.
Is There Any Science Backing The Biohm Active Ingredients
According to BIOHM, their blend of probiotics and digestive enzymes is responsible for the proposed benefits of their supplements. While they offer a number of products in addition to probiotics, the key ingredients remain constant.
This bacteria occurs naturally in your gut. B. breve may offer a wide variety of health benefits like improving cognitive function and supporting the lining of your digestive tract.
In a randomized trial, pre-obese subjects treated with 20 billion CFU of B. breve lowered body fat % over12-weeks.
L. acidophilus is one of the most common probiotic strains included in dietary. Its benefits are well-studied it may relieve diarrhea, gas, cramping, and bloating, as well as boost your immune function.
In a review of 34 trials, L. acidophilus effectively prevented certain types of diarrhea comparably to other probiotic strains.
Also, bloating was improved in those that were treated with the combination of L. acidophilus and B. lactis at 200 billion CFU over 2-months.
L rhamnosus may alleviate upset stomach and boost immune function.
These effects were not demonstrated in a recent study, however.
Kids treated with 20 billion CFU of L. rhamnosus daily for the stomach flu did not improve diarrhea or vomiting when compared to placebo.
BIOHM claims that their ability to offer total gut health is related to the inclusion of this probiotic yeast .
The Takeaway Message
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How To Scale Up Your Ambassador Programs
Felix: You mentioned that you learned a lot about how to market to your audience from your ambassadors. Were there any eye openers or surprises that came to light with the program?
Afif: I’ll give you a great example. Initially when we launched, we just had capsule products. We saw a lot of ambassadors who were parents who were opening up the capsule, and asking us, can I put the powder in my kids’ yogurt? We’re like, sure. Why do you want to do that? The kids won’t eat a capsule, but if I mix it in, they’ll take it. It actually ended up turning us onto the idea that we should create powdered versions of our products. We ended up producing Super Greens and Super Reds from seeing that all these ambassadors were trying to food hack stuff for their kids and for themselves. In a protein shake or that sort of thing. The Greens and the Reds are now our number one and number two productsall from seeing this insight of an ambassador opening the capsule so they could show a yogurt hack to their audience.
Felix: Not just learning about how to talk about it, but also what products to develop based on how they were using the different use cases for your product.
Felix: Its interesting that the most complicated part is the human psychology aspect of it. How do you keep the ambassadors consistent and engaged?
Felix: One thing I realized from the ambassador program is that acquisition was important, but retention is critical. Can you expand more on this?
Detoxify The Lining Of Intestinal Tract
Just as we develop plaque on our teeth, we also experience plaque build-up in our intestines. We cant see it, but we do feel it. It makes us feel lethargic and sluggish. We may even get sick because of it.
Biohm Probiotic Supplement with Super Greens works to break down the plaque stuck to your intestinal lining. It allows your body to get rid of it as waste.
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Rfm Analysis: The Secret To Biohms Success
Felix: You mentioned this a couple times, RFM analysis, what is that?
Felix: Is there a certain point where you’re trying to just get as many customers as possible regardless of their likelihood to become a soulmate?
Afif: When you’re starting off, that’s what you have to do. You have to figure it out, because the last thing you should be doingand we’re all guilty of itis you walk into a business a lot of times thinking you know who is going to love your product. A lot of times you don’t know until someone takes their wallet out. I don’t care about customer research, any of that stuff. Unless someone takes their wallet out and buys from you, you don’t know anything. At first you have to sell to whoever you think makes the most sense, but over time you start to have enough of a base that you can predict and anticipate. To your point about the soulmates, it’s really doing a couple things.
“At first you have to sell to whoever you think makes the most sense, but over time you start to have enough of a base that you can predict and anticipate.”
Biohm 30 Billion Cfu Probiotics For Women & Men Organic Probiotic Supplement Digestive Enzyme Support With Fungi For Digestive And Immune Health Shelf Stable Non
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How To Use Biome Super Greens
Biome Super Greens are meant for taking every day. You can mix one scoop into 8 ounces of water to drink at any time of day. To mix it, shaking is the best method, but stirring works, also.
You can add a scoop to any smoothies or other beverages, as well. Youll find it dissolves better in warm liquids than in cold. Adding it to bedtime tea is a nice way to end your day.
How Much Is Biohm
Here are the prices of BIOHMs products and services:3
- BIOHM Gut Test $129.99
- BIOHM Gut Supplements Ranges from $15 to $45 per bottle
- BIOHM Wellness Consultation $59.99 for a 30-minute call with a nutritionist
- BIOHM Wellness Program $997 for 3 months of wellness coaching
You can purchase BIOHM supplements with one-time payment or a monthly subscription for a 20% discount. Bundles will save you more money and start at $64.99.
BIOHM also offers its wellness programs on a monthly payment plan. Instead of paying for the entire cost upfront, you can pay $91 per month.
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Biohm Vitamin C Immune Support Probiotic Supplement Immune System Booster Probiotics With Vit C Immunity Booster Vitamin C Supplement For Immunity Support Vegetarian Friendly 30 Capsules
- DUAL-ACTION IMMUNITY SUPPORT Combining probiotics with vitamin C, our Probiotic Supplement with Vitamin C is an immune system booster Vitamin C strengthens your immune system while probiotics cleanse your gut the best probiotic supplement will do both
- COMPLETE PROBIOTICS FOR WOMEN AND MEN We have verified the science so that you know that you are taking a product that focuses on your optimal health. Our immunity probiotic can do more than gut support. This immunity booster combines amylase with probiotics to destroy digestive plaque and fight bad bacteria and fungi. Our probiotic supplement with Vitamin C offers you complete immunity support for optimal gut health and performance
- ORGANIC VITAMIN C Each capsule of our probiotic supplement with Vitamin C contains 150mg of Vitamin C this gluten-free immunity booster is organic and contains no artificial ingredients and sweeteners adult men or women can take one capsule per day even before meals
- VEGETARIAN SUPPLEMENT Take one capsule daily this immune system booster is vegetarian friendly and contains no allergens, a safe Vitamin C supplement for women or men each bottle contains 30 capsules for a one month supply.
- TOTAL DIGESTIVE SUPPORT AND IMMUNE SUPPORT Acidophilus probiotic helps promote the growth of good bacteria in the body BIOHM combines this good bacteria with good fungi to address total digestive balance Added with Vitamin C, this makes our probiotic supplement the best immunity booster for adults
Who Is Biohm Super Greens Best For
This is a daily supplement thats ok for most people. Children under 12 may need a supplement formulated for younger kids. However, its not a bad idea to talk to the pediatrician about this or other supplements.
If youre allergic to any of the ingredients, do not take Biohm Super Greens. The risk outweighs the benefits youll get.
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How Identifying And Targeting Soulmate Customers Should Be Your Brands Primary Focus
Felix: Its important to note here that you shouldnt stop at the RFM analysis, because once you have that data, the soulmates might have other valuable insights to share. You need to dig a little bit deeper.
Afif: You absolutely nailed it. That’s where people get mistaken. Data won’t do anything for you. It’s really three phases, one, doing this RFM analysis, doing other retention analysis, and really understanding your numbers about your customer. How often are they buying? RFM analysis, what’s the days? What are the chances of them buying a second time from you? Once you understand step one, the data, then step two is, really understanding who are these best customers? You do that two ways, qualitativelyyou pick up the phone and you talk to these people. Either they feel they’re above that, or we’re too big. I’m talking about like 20 people, not hundreds, just to get a sense of who these people are.
Felix: When you solve a problem for a soulmate, does that typically trickle down to the lower scoring RFM customers, or is it typically the opposite, where youre solving a pain point for the most valuable customers at the expense of the lower value customers?
“Over time you really want your business directed towards those soulmates. Those are the people you should be trying to serve.”
Felix: Any other apps that you recommend others checkout that you’ve used to help run the business?
Felix: What would you say is the main focus for you over the next year?